Accidental Sales Guys
Podcast Ideas: Your Guide to Starting a Podcast in 2021
If you're reading this, it's likely that you have some interest in starting a podcast.
Whether it be for business or just for fun, there are many reasons to start your own show
and share your voice with the world. In this article we'll go over all of the steps necessary
to create and launch a successful podcast in 2021.
First off, let's cover why you should even start a podcast at all!
In 2021, many people are opting to start their own podcasts as a side hustle. A podcast is
a great way to get your voice out there and share your story with the world. Podcasts are
also very popular for business owners who want to use them as another tool in their
marketing arsenal. One of the most common reasons people start podcasts today is
because they have an idea that needs validation from listeners before taking it further.
But whatever the reason, you should know how to launch.
There are 5 stages, broken down into 20 steps, so read on for the full details. We really
hope this guide gives you the skills and the inspiration to get started.
Planning Your Podcast
1. Choose a Topic or Niche:
This is the most important step, and one that you should spend some time thinking
about. Your podcast's topic will be the foundation for everything else that comes next in
your journey to create it. The best thing to do here is think about what you're passionate
about, because there are so many podcasts on any given subject these days, having
something unique and fresh to say can really set your show apart from all of the others.
2. Who is Your Podcast For?
Once you know what your podcast is about, it's time to think about who the show is for.
You want to make sure that whoever listens will get something out of it, and are likely to
keep listening in the future. This is an important step because it'll affect every other
decision from this point on: do you want a very specific niche? Is your show aimed at
anyone who has similar interests as you? What about beginners vs experts or those with
no experience in your topic? If you build yourself listener persona, then you be able to
give them a reason to listen to you.
3. Give Them a Reason to Listen
Whether you're providing information that will help someone to start their business or
give them tips on weight loss or doing a really entertaining interview with one of your
favourite authors, at the end of the day you are providing value to your listeners.
4. Naming your podcast and artwork
First impressions are important and so is the first impression that you get from a
podcast's name. Make sure it reflects your show and gives listeners an idea of what they
can expect to hear when they tune in.
5. How Long Should A Podcast Episode Be?
Podcast length depends solely on content. Don’t cut down good content or pad out
succinct work! How long does it need to be to get the message out? If you asked , I would
say that it is the same as any other article, blog post or video content you are producing.
As long as it needs to be.
6. Is There A Podcasting Software For Recording?
Yes! Here's a list of some software for recording:
Audacity - PC and Mac (free)
Odourless Pro - PC and Mac ($19.99 USD)
Garageband - iOS App($4.99 USD)
7. Choosing Good Episode Titles for Your Podcast
The most important thing is to be able to tell what the podcast is about from the title.
Do you want a very general topic, or do you want your audience to know more
specifically what they will get?
You also need something that stands out in search engines, so include keywords and add
some branding if possible.